Your customers are the foundation of your business, which is why every day should be customer appreciation day.
When your customers feel appreciated, not only are they more likely to choose your business over your competitors, but they’ll also refer your business to their family and friends. Needless to say, showing your customers you appreciate them through simple gestures can go a long way.
Here are 5 easy ways to make sure your customers know they’re appreciated today.
5 Easy Ways to Make Your Customers Feel Appreciated
1. Be Excited to See or Speak With Them
A simple change in your tone of voice and body language can make all the difference in whether your customer feels important and valued.
When your tone of voice is excited and upbeat, or you greet them with a genuine smile, your customers instantly feel their presence is appreciated and that you’re happy to see them. After all, when was the last time you became friends with someone who seemed uninterested in you?
Being genuinely excited and enthusiastic to speak to your customers is also a great way to turn new guests into loyal returning customers.
2. Remember Their Name
Remembering small details about your customer, such as their name or order, is another way to personalize their experience and let them know they’re important.
Understandably, it can be difficult to remember names when you speak to several people each day. One technique to remember names easier is by repeating your customer’s name aloud when they introduce themselves. This ingrains their name in your memory.
3. Send a Handwritten Note
Who doesn’t feel appreciated when they receive a handwritten card?
Sending your customer a handwritten, personalized greeting when they have a birthday or special event coming up is a genuine way to let them know you care. And since few businesses send personalized greetings, this is a gesture your customer is unlikely to forget— and one that won’t end up in their email spam folder, either.
4. Respond to Their Inquiries Promptly
Offering your customers prompt response times for their inquiries lets them know they can count on you.
Let’s face it: we all have busy schedules and want immediate answers to our questions when they arise. And while your business isn’t expected to work at the speed of Google, offering your customers a fast reply to their questions sends the message that you’re there for their needs, and you’re appreciative of them reaching out to you.
You can probably agree that when you feel like you’re being heard and listened to, you instantly feel important and know that what you have to say matters.
Your customers know you’re busy and speak with several people on a daily basis. But when you listen to them attentively and patiently, they no longer feel like just another phone call or inquiry.
As you can see, making your customers feel appreciated takes very little time or effort, but can make all the difference in your customer’s experience. As a result, you’ll also increase the success of your business.