So many businesses work hard at finding new customers to sustain or grow their business. The reality is, it is harder and takes more effort to find new customers versus retaining existing ones. Simply put, you can’t underestimate the importance of customer retention. The process has to begin with analytics to learn your current customer…

When it comes to outshining your competition, the solution is simple: all you have to do is master the right customer service skills. You already understand that without your customers, you wouldn’t have a business. And yes, it’s true that some customers can be difficult to please. But at the end of the day, their…

“Your leaders are the megaphone for the company’s culture. In a world of soundbites and tweets, our leaders have a moral obligation in what they say and how they behave.” – Michael Fraccaro, Chief People Officer MasterCard Experience the Competitive Advantages of Strategic Company Culture Most companies list customer service as their main competitive advantage and…

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